The One Day Listing Guarantee: Why Derrik & Co. Offers It and What It Means for You

Why This Guarantee Exists

A few years ago, I had rental properties out of state that I wanted to sell. I interviewed an agent, asked the right questions, and felt confident enough in his answers to sign a 12-month listing agreement. That was the only option on the table.

Within days, it was clear he had told me what I wanted to hear. He had no intention of following through. Once the property was on the MLS and a sign was in the yard, he considered his job finished. Updates stopped. He stopped working on the listing entirely. And because we were under contract, my hands were tied.

I sat there wishing for a clause that let me walk away. And I decided that when I represented sellers, I would give them exactly that.

What the One Day Listing Guarantee Is

The guarantee is exactly what it sounds like. If you are unhappy for any reason, you can cancel your listing agreement after just 24 hours on the market. No penalties. No long-term binding obligation. No situation where you are locked into a contract with an agent who has stopped working for you.

The one condition: you cannot cancel while under contract or actively negotiating with a buyer. Outside of that, the option to walk away is yours at any point.

No Upfront Fees, No Catch

Derrik & Co. prepares the full marketing launch for your property before it goes live: professional photography, pricing strategy, custom property website, and buyer database outreach. None of that requires an upfront fee. The guarantee is in place from the moment the listing goes active.

Most Park City properties do not sell in a single day. Depending on the price range, neighborhood, and current inventory, a well-positioned listing may take days, weeks, or longer to find the right buyer. The guarantee is not a promise that your home will sell immediately. It is a promise that if the service is not what you were told it would be, you are not trapped.

Results Since the Guarantee Was Introduced

When I first put this policy in place, I expected that a small percentage of sellers would cancel simply because they could. That has not happened. Not once. The guarantee has never been exercised.

That outcome reflects what the guarantee is really about: accountability. When an agent knows a seller can walk away at any time, the incentive to keep working is permanent, not just present at the start. Derrik & Co. listings consistently sell faster and at higher prices than the market average, and the no-dual-agency policy ensures your representation stays clean throughout every stage of the transaction.

For a full overview of the listing process and what to expect, visit the Park City Sellers page or review the Seller Marketing Plan.

Frequently Asked Questions

What exactly does the One Day Listing Guarantee cover?

It means you can cancel your listing agreement within 24 hours of going live on the market, for any reason, with no fees and no long-term obligation. The only condition is that you are not currently under contract or in active negotiations with a buyer.

Are there any upfront fees to list with Derrik & Co.?

No. The full marketing launch, including professional photography, property website, and buyer database outreach, is prepared before the listing goes live with no upfront cost to you.

Has any seller ever used the guarantee to cancel?

No. Since introducing this policy, no seller has exercised it. The guarantee exists because sellers deserve the option. Based on results to date, the expectation is that the quality of service makes cancellation unnecessary.

How does the One Day Listing Guarantee relate to Derrik's no-dual-agency policy?

Both policies exist for the same reason: to keep your interests protected throughout the transaction. The guarantee gives you an exit if the service falls short. The no-dual-agency policy ensures that Derrik represents you, and only you, from listing through close. Learn more about how Derrik & Co. works on the Park City listing agent page.

Ready to Get Started?

If you are considering selling your Park City or Deer Valley property, the first conversation is free and carries no obligation. Use the form below, call or text directly at 435.200.5478, or schedule a meeting online.

You can also request a free home valuation before reaching out.